what?
“Omgjord” means Remade in Swedish. It is a concept and clothing brand that is primarily about redesigning used clothes and accessories in a sustainable, creative, artistic way by adding new details such as complementary fabric, ribbons and embroidery.
The result is a unique, partly handmade and tailor-made garment that carries values, history and identity.
some examples:
Before:
Shower curtain second hand, washed
After:
Redesigned into an airy kaftan with a hood
before:
Pinstripe suit trousers, too tight
before:
Pinstripe suit jacket, too tight
after:
Redesigned, enlarged suit with added African wax print fabric
before:
Dark green coat made of wool
after:
Redesigned coat with added African wax print fabric
before:
Textile bag (give away product for advertising)
after:
Redesigned into a bag for a yoga mat by adding two different African wax print fabrics
before:
White dress with lace. Stains under the arms and the lace edges uncomfortable on the skin
after:
Redesigned dress with added fabric under the arms and behind the lace to solve the problems and at the same time give new life to the garment.
You find more examples on my instagram, click on the instagram icon at the bottom